E-commerce

Return Experience Survey Template

Understand how easy and fair your returns process feels.

4 questions ~2 min to complete CES

What this survey is for

Make returns painless to protect lifetime value.

Example questions

  1. 1

    How easy was it to return your item?

    CES

  2. 2

    Why did you return the item?

    Single choice

  3. 3

    How satisfied are you with the returns process?

    CSAT

  4. 4

    How could we improve returns?

    Open text

  • Send the return experience survey at the moment it's most relevant to the respondent.
  • Keep it short — every extra question lowers completion.
  • Always include at least one open-text question so AI can surface themes.
  • Segment responses by audience and touchpoint to find what to fix first.
  • Close the loop with respondents when you act on their feedback.

Recommended for these industries

Return effortReason for returnRepurchase intent

Frequently asked questions

Launch your return experience survey in minutes

Customize the questions, send it to your audience, and let AI surface the themes that matter.

Related templates